Lakeland, the kitchenware specialist, is continuously producing multiple product videos for its retail channels and requires a tailored space with access to a high-quality kitchen and household sets, as well as an accessible, professional kitchen.
Previously Lakeland had rented two neighbouring houses for its product filming. This was an expensive and inflexible option for ongoing, food product filming.
Mendip Media Studios supplies a customised, moveable kitchen set to accommodate Lakeland’s product filming. The set is flexible and can be changed on demand.
The adjacent, professional prep kitchen allows the home economist, food stylist and art director high quality facilities and space to prepare great looking food for filming.
The use of Mendip Media Studios has bought cost efficiencies because filming and food production are now more co-ordinated and time is saved.
The quality of the videography has dramatically improved thanks to the specialized studio lighting system and the top notch food being crafted in a professional kitchen.
Lakeland recognises this is a win-win situation; it produces higher quality videos at a sustainable price with added benefits such as greater production flexibility, easier booking and permanent storage for props and products.